Unmoderated Testing

Participants will provide feedback while speaking their thoughts out loud and sharing their screen. Gather fast video based feedback from your target demographic on anything and everything – from mobile apps to marketing messaging to new ideas & concepts to pricing. With PlaybookUX, you’re not just limited to usability testing.

Features 

Enjoy access to a comprehensive unmoderated solution.

Setting up your project

Access to the PlaybookUX participant panel

Recruit from a panel of over 4 million vetted participants, backed by an industry-leading fraud prevention program. Our robust participant platform matches participants with projects that fit their profile.

Segmentation

When you're using the PlaybookUX panel, you can set up segments to ensure exact demographic quotas.

Workspaces & folders

Keep your research organized by setting up workspaces for different research teams & initiatives. Within workspaces, sort projects into folders. Subsequently, you can group folders.

Localized participant platform

The tester platform and testers apps will be displayed in the language you select during project setup. Participants will answer questions out loud in the language selected and we’ll transcribe the session in that language. We currently support over 50 languages.

Question Templates & Audience Templates

With the click of a button, import PlaybookUX authored templates. If you’re looking for a more customized template, you can save your own test script and audience templates.

Built-in card sorts & tree tests

Add a card sort or tree test to an unmoderated session to understand why participants organize and find content in a specific way. Participants will record their screen and speak their thoughts out loud while they conduct the card sort or tree test.

Built-in first click tests

Include a PlaybookUX first-click test into your unmoderated study to understand what draws a participants’ attention about a test asset. Use heat maps to analyze the results for a view into the aggregated participant data.

 

Consumer and professional targeting

Target both consumers and professionals by age, gender, income, job title, industry and company size (among 12 other filters) and get more specific with screener questions.

PlaybookUX Recorder

The PlaybookUX screen recorder will record the participant’s face, voice and screen across all devices: desktop, mobile and tablet.

Question Templates & Audience Templates

With the click of a button, import PlaybookUX authored templates. If you’re looking for a more customized template, you can save your own test script and audience templates.

International Testing

Recruit an audience from over 42 different countries including the United States, Canada, United Kingdom, Germany, Australia, France and many more.

Qualitative & Quantitative

Ask participants verbal response questions, tasks, multiple choice, rating scale and written response questions. Additionally, you can add links (i.e. website, app store, Figma), upload images and videos for testing.

Test Android & iOS apps

Looking to get feedback on a mobile app or unreleased app? You can easily test apps by pasting the link to the App Store, Test Flight or Play Store – no code required.

Built-in Preference tests

Incorporate a preference test into your unmoderated project with our built-in preference testing tool. Participants will record their screen and vocalize their thoughts as they complete the preference test.

Screener survey

Qualify participants with single and multi select screener surveys. Reduce bias by randomizing the answer choices for multiple/single select test questions and screener questions. Once your study is live, we'll surface where participants are disqualifying on your screener questions so you can make edits on the fly.

Use our panel or your own users

Use the PlaybookUX panel to target your ideal customer. Additionally you can send your own participants a link to participate in sessions.

Computer, tablet and mobile

Discover how your website, prototype or app performs across different devices and operating systems.

Hide PII

To avoid collecting personally identifiable information (PII), use our blur tool. If you plan to ask participants identifiable information, you can toggle on the blur feature that will blur their screen during that specific task.

Built-in five-second test

Add a PlaybookUX five-second test gather a participant's first impression. While it's called a "five-second test," you can customize the length of time that participants will view the test asset.

 

Custom consent forms

Skip the hassle of collecting confidentiality and consent forms prior to the session and upload a custom consent form to PlaybookUX. Participants will read and agree to the consent form prior to participating in your study.

Approval roles

Admins can designate that certain team members require approval prior to launching a project. Someone with the "Needs approval" role won't be able to launch a study without getting approval from an "Approver", ensuring quality research governance. Alternatively, admins can exclude certain people from the approval flow.

Analyzing your project

Timestamped Notes

Quickly refer to important moments by creating timestamped notes.

Build your own reports

Generate custom summary reports to present to team members. You can import clips, highlight reels, tags and notes into reports. Reports are shareable with a password protected link.

Universal Search

Retrieve past research with the click of a button. Easily search your entire research database for transcripts, notes, tags, clips or reports.

Workspaces & folders

Keep your research organized by setting up workspaces for different research teams & initiatives. Within workspaces, sort projects into folders. Subsequently, you can group folders.

Tags & Reactions

Tagging the transcript, notes and clips is a great way to find themes in your qualitative research across projects and over time. Using tags & reactions will help you identify and keep track of patterns that emerge across your research data.

Video controls

Adjust the viewing speed, jump 10-seconds, and watch the session picture-in-picture. Enable transcript autoscrolling to seamlessly follow along.

Analytics charts & graphs

After the session, we’ll generate charts and graphs based on participant responses. Additionally, each question will have a time-on-task chart and a chart of the transcript broken down by participant.

Sentiment & Keyword Analysis

After unmoderated sessions, we’ll automatically run a sentiment analysis on the transcript. Sentiment analysis allows you to quickly view positive and negative things that were said during the session. Additionally, we’ll run a keyword analysis to show you the most common words and phrases from the study.

Transcript

After the session, we’ll automatically generate a transcript of the session that is broken down by task.

Clips & highlight reels

Capture important moments by creating clips to share with colleagues. You can create highlight reels of clips across projects. Everything is downloadable and shareable with a password protected link for additional security.

Share, download & export projects

Full projects, clips, highlight reels and reports are shareable with a password protected link. Additionally, you can download videos and export project data.

ISO 27001, ISO 27701, SOC 2 Type II

PlaybookUX prioritizes data protection and adheres to the highest security and privacy standards. Check out our security center to discover how we safeguard your information.

Start getting feedback today