Pricing Model Template
When should I use the pricing model template?
Pricing shouldn’t be a show stopper. Use this template to ask your target demographic their thoughts on your pricing model.
Tasks
- Context: <Description of what the company sells>
- Scroll up and down the page. What are your initial thoughts on this page?
- What do you think of the pricing page layout?
- Are the pricing options clear?
Tier 1
- Now let’s take a look at <Tier Pricing Name>. In your own words, what value are you getting from this tier?
- Which features in this tier are most important to you?
- Which features in this tier are least important to you?
- Do you feel that the price is accurate? If not, how much would you expect to pay?
Tier 2
- Now let’s take a look at <Tier Pricing Name>. In your own words, what value are you getting from this tier?
- Which features in this tier are the most important to you?
- Which features in this tier are the least important to you?
- Do you feel that the price is accurate? If not, how much would you expect to pay?
Tier 3
- Now let’s take a look at <Tier Pricing Name>. In your own words, what value are you getting from this tier?
- Which features in this tier are most important to you?
- Which features in this tier are the least important to you?
- Do you feel that the price is accurate? If not, how much would you expect to pay?
Overall Questions
- Do you need more information to make a purchasing decision?
- If you were to make a purchase, what plan would you select?
- Let’s say you’re ready to purchase. What would you do next?
Start getting user feedback today