by PlaybookUX | Jun 9, 2019 | Product
YouTube Channels That Will Make You a Better Product Manager The field of Product Management has evolved over the past 10 years. Product Managers are required to know about a wide variety of disciplines. You need to know enough to speak to business stakeholders and...
by PlaybookUX | Jun 2, 2019 | Research
Tips to Excel at Moderated Interviews One-on-one interviews, or moderated interviews, allows product teams to learn about a person’s habits, behaviors, and emotions. It’s also useful if you want to ask participants about their everyday life, or even walk them through...
by PlaybookUX | May 27, 2019 | Research
Using an Empathy Map to Settle Design Disputes As a product team, you have a million feature and design decisions to make. In a perfect world, you’d have a massive research budget to test every single scenario. However, we know that’s not reality. We recommend using...
by PlaybookUX | May 22, 2019 | Research
Using Heuristic Evaluation to Improve Usability A heuristic evaluation, also known as an expert review, is a way to ensure your website is user friendly. A heuristic evaluation is similar to user testing, but in user testing, the testers are users and in heuristic...
by PlaybookUX | May 12, 2019 | Research
Everything You Need to Know About Contextual Inquiries in UX Research A contextual inquiry is a user experience research method where researchers perform semi-structured interviews to obtain information on how customers are using their product in their own...
